If you are selling an expensive product or service, your potential customer might just be too scared to give you a try. You need to make it easy for them to try a sample at low or no cost. It takes time to build trust and comfort. The easiest way to accomplish this is to … Continue reading Phil's Profit Point 3 – Multiple Price Points
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What's Your Growth Potential? Are you red-lining it?
How do you know your growth shouldn’t be 30% or more?
Phil’s Profit Point #2 Podcast – Making It Easy
Phil's Profit Point #2 – Making It Easy
You can’t make it too easy or too much fun for your customers to do business with you, ever.
May 1st Spring Celebrations
Who needs a Tonka when you’ve got the real thing?
Coffee or Tea – A Lesson in Strategy
the milk molecules were alive and trying to swim out of her cup of coffee in globs
Creating Value – What's Your Business Worth?
If you have to be there all of the time, you don’t have a business, you have a job.
Phil’s Profit Point #1 Podcast – Are you unique?
Phil's Profit Point #1 – Are you unique?
Are you unique or just a commodity?
How to Find a Banker – All Bankers are not Created Equal
Finding small business bankers with big ideas is great for your business.